Recently, I ranted about how blogging and tweeting are often incompatible with generating qualified leads or closed sales (“To Tweet or to Sell”).

But if you run a business, how do you know if your tweeting and blogging are making you money?

To read the rest go HERE.

This article is published on the AMERICAN EXPRESS OPEN Small Business Forum.

Best and Highest Use^® is when you look at your company and its impact on your customers. Is it still helping resolve their pain, achieve their opportunities, and succeed as much as it used to?
Or despite continuing to deliver more and more are your customers paying you less and less?
Watch my video on Achieving Your Best and Highest Use^®